Wednesday, 9 May 2012

Final Newspaper Advert


This is my final newspaper advert. Overall I am very pleased with the outcome as this was the first time I had ever created a piece of work on PSE. I do think it is very basic but I think it is simple yet effective. The newspaper advert clearly shows the theme of my new TV channel and is attractive to the target audience my channel is aimed at which is teenagers. I have used the image of myself doing a breakdancing handstand in the corner to attract the audiences attention and used my own original images to avoid copyright. At the top of the advert I have my channels logo which is also on my double page spread and my website to use convergence and link them all together. The logo also gives my audience the title of my channel which is 'Urban Dex'. The use of images really makes this advert stand out to the target audience as they are so clear. In the centre of the advert I have a small paragraph simply telling the teenage audience what my channel is about. I have used basic language which is easy to follow and understand. This works well with my teenage audience as most teenagers prefer to look at pictures anyway rather than read information. I did take this into consideration when doing this but I wanted to make it clear what my channel is about to attract as many people as possible. I also did this by using and attractive font style and a bright colour to make it stand out. By angling the words it also gives the text a more modern edge and shows good use of PSE skills. One important feature I did miss on my newspaper advert was the launch date. It is clear to the audience this is a new TV channel as it says in the centre of the page and I have also added the channel numbers to the advert. But I did not add the actual launch date to the tv channel. The final feature I added to this simple but effective newspaper advert was the URL of my website. This then gives my target audience another way of viewing what my channel is about but thought the world wide web. This was added on after gathering feedback as I wanted to gather a big an audience as possible. By adding this I am then gained convergence with my website and newspaper advert.

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